We have exceeded 1,000,000 euros of collection for EITB Maratoia! ESKERRIK ASKO! December 21 | Maratoia

Donations for Alzheimer’s research can still continue to be made on the EITB Maratoia website and through BIZUM.

EITB Marathon 2021 has passed this morning, December 21, one million euros of collection that will be used to investigate the Alzheimer’s. Is the second best collection of EITB Maratoia history, behind the 2019 childhood cancer campaign.

With the motto Alzheimer’s is a heart disease, the twenty-second EITB Maratoia has obtained the backing of Basque society and EITB wishes to convey its sincere thanks to all the people who have joined this fight, for their effort and dedication. To all and sundry, thank you!

Basque society has once again shown their solidarity and the ability to fully dedicate themselves to a causeAs has been the fight against Alzheimer’s this year, in a campaign that has revolved around memories. Throughout these weeks, more than 850 contributions in the form of memories and versions have been shared on the EITB Maratoia website.

You can still make donations Through the EITB Maratoia website and through BIZUM (33478).

EITB Maratoia: Project open to Basque society

Through EITB Maratoia, EITB assumes for another year an active role as agent of transformation social in alliance with the main institutions in the fields of health and health research in the Basque Country, within the framework of their duty and commitment as public service regarding the Causes and the issues that most concern society.

EITB Maratoia has become a project open to Basque society that seeks the direct participation of all citizens through two essential lines: on the one hand, raise money destined to the investigation of the disease, and on the other, to carry out a information and awareness campaign.

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Within the framework of this information and awareness campaign, this year EITB Maratoia has also had a participatory action that has revolved around the memories, since, as the motto of this edition reads, Alzheimer’s is a heart disease, because it erases the memory and the most beloved memories of the people. Thus, citizens have been encouraged to share your memories and, of course, to send their versions. On the web a digital space dedicated to memory in which we can see, save and share the memories that we do not want to forget: photos, audio notes, videos and texts … The song “How beautiful it will be”, of the ZETAK group, has put the soundtrack to those memories and to this edition. One more year familiar faces, anonymous people, senior centers and many and many schools have thrown themselves into action. EITB Maratoia continues to receive memories and versions, which will be posted on the web.

Finally, EITB wants thank the support and collaboration of institutions, associations and companies that have joined the EITB Maratoia 2021 campaign: The Department of Health of the Basque Government, The Department of Education of the Basque Government, Ampo, Arin, Bilbao Port, Boslan, Caixabank, DanoBat Group, Dikar, Basque Technology Parks, Euskastel Foundation, Fagor, Erreka, Indar Ingeteam Group, Irizar, Laboral Kutxa, Metro Bilbao, Mondragon Unibertsitatea, Mutualia, Osakidetza, Saunier Duval, Smurfit Kappa, Tesa Assa Abloy, Vaillant and Vital Fundazioa.

Thank you very much to all and sundry!


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George Holan

George Holan is chief editor at Plainsmen Post and has articles published in many notable publications in the last decade.

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