Sainsbury’s shoppers furious after feeling ‘conned’ by Nectar Card update


Supermarket giant Sainsbury’s has infuriated customers with its latest change to Nectar Cards. The retailer has been accused of sending out a ‘misleading’ email to shoppers, and people aren’t happy.

Some shoppers are now claiming they feel ‘conned’ by the supermarket. It comes after an email sent to shoppers, where Sainsbury’s announced it would be running a new Big Points Swap offer. The offer works like so:

  • Customers will be able to swap their Nectar points for enhanced money off vouchers which, for some customers, are potentially worth up to twice their usual monetary value when they shop with Sainsbury’s.

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  • Customers will need 2,000 points to be eligible and can redeem up to a maximum of 10,000 points.
  • Customers will see the different vouchers available to them within the app, based on their currents point value – so different customers will see different voucher values.

However, some people have been left annoyed by the offer, and feel like it has replaced the popular Double Points promotion which we are used to seeing every year. However, Nectar confirmed that this offer would be coming to an end back in 2021.

At the time, a Nectar spokesperson said, “Fewer customers have been using Double Up over the last few years and so it’s only benefitted a small minority of our customers. We know some people will be disappointed to see it go, but we hope more customers will be able to take advantage of our new My Nectar Prices offer.This gives customers access to lower prices and personalized offers year-round.”



Sainsbury’s is trialling a Big Points Swap offer

This hasn’t stopped some people from taking to social media to slam both Nectar and Sainsbury’s. On Twitter, @Matthew36906162 said: “@sainsburys @nectar @GlosTSS Your new BIG points swap is a BIG Con and hugely misleading, the email sent to me showed i would get double the value, in the app im being offered only 50%, you cant get anymore misleading than this!!!”

On the Extreme Couponing and Bargains Facebook group, shopper Becka Harris wrote: “Don’t know if it’s been posted but Sainsbury’s are doing the big points swap instead of double up this year.”

Darshika Mehta Agrawal replied: “Please be careful when opting for it though. We converted our points to coupons yesterday and were given only 2 weeks validity plus you have to spend the entire voucher amount in one go. You can’t use it for multiple shops. Sainsbury’s confirmed to us that the Big Points Swap is not a replacement for the Double Up offer. It is currently on trial to a select number of shoppers.”

Lauren Hawkins wrote: “I’ve got 24445 points but it makes me nervous to spend them. Equally not sure what I am saving them for.” Dionne Marie Porter wrote: “Fuming!!! Used all mine at Xmas when they said they were no longer doing it!”

A Sainsbury’s spokesperson told Manchester Evening News: “We regularly test new ways to offer our customers great value on their Nectar points. We’re currently trialling a points swap offer with a small proportion of customers and look forward to receiving their feedback.”




www.manchestereveningnews.co.uk

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George Holan

George Holan is chief editor at Plainsmen Post and has articles published in many notable publications in the last decade.

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